Over the last 25 years, enterprises have been investing massive amounts of money in systems, tools and infrastructure to capture data about their internal operations and customers' behavior. There is, arguably, an even greater opportunity to create value.
These solutions change the way an organization thinks about the value of their data - moving beyond using it to reduce operational costs, to an asset that can accelerate the growth of existing business, improve competitive position, and even create new, highly-profitable products.
Join GoodData and Firehouse Subs as they discuss:
· How to identify the analytics that matter to your audience
· Key considerations for bringing data products to market
· Packaging strategies to accelerate the adoption and success of your analytics
· How Firehouse Subs uses analytics to increase sales, improve customer satisfaction and react quickly to downturns.