Use, Test and Learn Techniques to Drive Digital Innovation

Applying Lean StartUp Techniques to 'Power' CX Improvement

Join MatsSoft and guest Forrester and for this 50-minute webinar on June 04 to learn how you can apply Lean Startup techniques to accelerate digital innovation and CX-improvement initiatives.

Reasons to attend and key topics:

 Hear from Clay Richardson - Principal Analyst, Forrester Research - one of the world’s leading experts on process-driven business improvement

 Learn from Forrester’s latest research on the methods and tools needed to ‘power’ innovation and process improvement teams

 Discover what leading organisations are doing to liberate innovation and process improvement teams from the constraints and delays that often undermine change initiatives

 See how a low-code development platform enables innovation teams to extend from test & learn to full deployment of digital CX-improvements

 Hear a MatsSoft detailed case study from Thomas Cook, the world’s best-known travel company, who moved from concept to deployment of a new complaints management system, using a Test & Learn approach inside three months.

About the Speakers

Nigel Warren

Head of Marketing

MatsSoft Ltd

Nigel Warren's LinkedIn page

Clay Richardson

Principal Analyst


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