Pioneering Sports Performance Tech Towards the Future
This presentation will share how Polar has evolved since pioneering the Sports Wearable Tech category starting in the early 80’s, We will review the evolution to from simple monitoring of physiological and sports performance data to also interpreting data and providing personal value added guidance. We will provide examples of how actionable ‘smart’ guidance is applied by fitness exercisers all the way to the world’s top athletes and their coaches. We will also share how elite level team coaches have applied Polar solutions to achieve success. Finally, we will share some thoughts about the future of the Sports Wearables Tech category.
Marco Suvilaakso is the Director of Product Management for Polar, the original fitness wearables pioneer. He is leading the global product management, strategic and portfolio planning at Polar. The product management team that Marco leads is pioneering the future standard for fitness and sports training experience. Marco joined Polar in 2002 to establish the highly successful running product category for Polar. During his twelve years at Polar Marco has held various key product management and marketing positions within Polar. During these years, Marco has been at the forefront of groundbreaking firsts in the Sports and Fitness Category involving: connectivity, activity tracking and ecosystem design.