What a Difference Your Data Can Make
YouBeauty was founded in 2011 by Dr. Mehmet Oz and Dr. Michael Roizen to make wellness actionable and attainable to millennials. We look at beauty scientifically and holistically, believing everything from your health to your happiness to your hair affects the way you project yourself to the world, and arm our readers with the information they need to live their most beautiful life. We publish daily articles on beauty and wellness and have an active community, but the cornerstone of the site are our and 33 scientific quizzes, which can tell you anything from your body type to your stress levels, happiness, skin type, face shape and hair age, and we're collecting amazing data from the 1.5 million women who have answered over 50 million quizzes via these quizzes.
Laura is a pioneer in the holistic beauty digital space. After years as a beauty editor at Seventeen and writing for Elle, Marie Claire, Parenting and Daily Candy, she joined Sephora to spearhead social media and digital content creation, bringing them on Facebook, Twitter, YouTube and founding their blog. She then went to AOL to focus on news based beauty coverage, editing the StyleList website. A science geek at heart, Laura has a B.S. in nutrition from Cornell University.
She co-founded YouBeauty in 2011 with Dr. Mehmet Oz, Dr. Michael Roizen and CEO Steven Lindseth. YouBeauty is the leading voice in holistic beauty, focused on taking women on a personal journey to become their happiest, most confident, beautiful selves.