Driving Global Supply With Local Demand

Danone Nutricia, a part of Groupe Danone, is working closely with parents, babies, toddlers and business partners in a market of almost 20 million new born a year. Their business model is to import world class leading brands, such as Nutrilon or Karicare, to domestic market via e-business or retail sales channels. Pakorn will share his experience, of a young start-up company, on how to drive global network to a complex China supply chain and cope with local demand.