Glass Beats Paper? Digital Native Publishing Considered
With digital editions increasingly the norm for print publishers looking to extend the reach of their hitherto print-only portfolios, do tablets also offer an even more exciting opportunity in digital publications with no print legacy? Three-times PPA Digital Publisher of the Year Future Publishing is actively answering this question, not only translating its entire print portfolio for tablet but creating new digital-only brands such as Photography Week and partnering with Press Association to create Football Week. Future's Mike Goldsmith will talk through the publisher's recent experiences with original digital publishing, detailing the opportunities and challenges plus offering some guidance for those looking to explore this new 'glass only' world.