Driving Quantitative Decision-Making
Twitter uses data to drive quantitative as well as qualitative decisions across the organization. Hear how analytics and data science are used to compliment the decision-making process and the benefits in efficiency that this offers.
Mina Doroud is a senior data scientist at LinkedIn's Core Data Science team. Her expertise lies at the juncture of big data analytics, experimentation, social computing and modeling. At LinkedIn, she is responsible for designing and analyzing experiments to test new product ideas and derive actionable insights. Mina has previously collaborated with Twitter, GraphDive and VeriSign, Inc. where she was focusing on Ads analytics, mathematical behavioral modeling and personalization. She received her Ph.D in Computer Science from University of California, Davis in 2013.