Chief Strategy Officer, Issue 2

Including, Forbes Online Strategy, Content strategies and Sir Alex Ferguson


Welcome to this issue of Chief Strategy Officer Magazine.

This issue tackles several of the important areas currently affecting those in strategic leadership positions.

We look at how Sir Alex Ferguson’s views on strategies on soccer fields could be transferred to business thinking.

Jay Deragon investigates the ways in which collaboration between companies can harvest significant strategic success.

DJ Francis looks through the reasons that content strategies are currently growing in popularity and how to properly utilise this growing trend.

Discussing the role of technology within strategy, Kevin Rooney asks which leads change.

I hope you enjoy reading this magazine and if you are interested in finding out more or having any feedback, please get in contact at


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Chief Strategy Officer, Issue 1