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Chief digital officer

How Do Oxfam Use Data Analytics To Form Digital Strategy?

As Britain's third-largest charity, Oxfam faces issues of digitization similar to that of huge incumbents in the business world. Paul Gill is the charity's Head of Digital Engagement, and we sat down with him at the Chief Digital Officer Summit in London to talk all things digital.

User
Oxfam
Head of Digital Engagement
Paul Gill, who is Head of Digital Engagement at Oxfam UK manages a cross-channel digital team (web, social, email, acquisition) to deliver user-centred digital comms for Oxfam GB. Paul employs a personal focus on UX and the cross-channel experience for our supporters.

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