Independent Strategy Consultant
Sandeep Das is an independent brand strategy consultant based in London, United Kingdom. With more than 13 years of experience spanning consumer insights and brand strategy, he has worked on a wide variety of strategy engagements for clients at a global level. Sandeep's expertise is across a wide variety of brand strategy domains, which include brand positioning / repositioning, brand equity development, brand portfolio optimisation, brand health tracking and advertising and communication evaluation. Before becoming an independent consultant, Sandeep had worked in leading research agencies (TNS) and prestigious consultancies (McKinsey, Prophet).