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Rose Johnstone

International Events Director

Innovation Enterprise

Rose Johnstone's LinkedIn page

+1 415 315 9813

+44 207 193 0315 /

rjohnstone@theiegroup.com

279903

66

Author content

How The Telegraph Approach Social Media Marketing

Chief Digital Officer

5152

How The Telegraph Approach Social Media Marketing

'If We Neglect Our People, Our Day To Day Stops Making Sense'

Chief Innovation Officer

1774

'If We Neglect Our People, Our Day To Day Stops Making Sense'

Expert Interview: Milan Sud, Head of Innovation, AXA Partners UK & Irl At AXA

Chief Innovation Officer

2944

Expert Interview: Milan Sud, Head of Innovation, AXA Partners UK & Irl At AXA

Interview With Jac Phillips, Head Of Marketing, Australia, NZ & South Pacific At Visa

Chief Digital Officer

3387

Interview With Jac Phillips, Head Of Marketing, Australia, NZ & South Pacific At Visa

Expert Interview: Dr. Osemeke Mosindi, Senior Digital Innovation Manager, HSBC

2919

Expert Interview: Dr. Osemeke Mosindi, Senior Digital Innovation Manager, HSBC

Interview With Su Jella, CRM & Digital Marketing Manager At Dulux

Chief Digital Officer

3305

Interview With Su Jella, CRM & Digital Marketing Manager At Dulux

Why Startups Should Consider Subscription As A Model

2401

Why Startups Should Consider Subscription As A Model

Apple Is Getting In On The Smart Home

3230

Apple Is Getting In On The Smart Home

What Is The Future Of Mobile Gaming?

9921

What Is The Future Of Mobile Gaming?

Understanding Emotional Intelligence In Digital Marketing

6368

Understanding Emotional Intelligence In Digital Marketing

Social Media Success Can Be A Poisoned Chalice

Chief Digital Officer

3440

Social Media Success Can Be A Poisoned Chalice

Expert Insight: 'Publishers Should Focus On Measuring The Metrics That Drive Results'

Chief Digital Officer

2732

Expert Insight: 'Publishers Should Focus On Measuring The Metrics That Drive Results'

Why Brands Value Personalization

3548

Why Brands Value Personalization

Expert Insight: 'Engaging Today’s Consumer Demands A Deep Understanding Of Social Platforms'

11099

Expert Insight: 'Engaging Today’s Consumer Demands A Deep Understanding Of Social Platforms'

Expert Insight: 'Data Is Central To Deciding Where We Are Spending Our Time'

Chief Digital Officer

2868

Expert Insight: 'Data Is Central To Deciding Where We Are Spending Our Time'

How To Guide: Multichannel Digital Marketing

4217

How To Guide: Multichannel Digital Marketing

The Dangers Of Live Video

Chief Digital Officer

2292

The Dangers Of Live Video

Expert Insight: 'Horses For Courses, That’s Our Approach To Social Media'

Chief Digital Officer

2828

Expert Insight: 'Horses For Courses, That’s Our Approach To Social Media'

The Rise Of The Drones

2710

The Rise Of The Drones

Expert Insight: 'There Is Not A 'One Size Fits All' Method To Managing A Multichannel Brand Strategy'

3116

Expert Insight: 'There Is Not A 'One Size Fits All' Method To Managing A Multichannel Brand Strategy'

Expert View: 'Every Comment Is A Chance To Talk With A Customer And Learn'

Chief Digital Officer

2850

Expert View: 'Every Comment Is A Chance To Talk With A Customer And Learn'

Expert View: 'Engagement Rates Are The Most Important Metric To Me When Measuring Success'

Chief Digital Officer

8312

Expert View: 'Engagement Rates Are The Most Important Metric To Me When Measuring Success'

Expert View: 'Great Marketers Are Cultural Anthropologists'

Chief Digital Officer

3255

Expert View: 'Great Marketers Are Cultural Anthropologists'

Expert View: 'Channel Management Is A Constant Juggling Act'

Chief Digital Officer

3159

Expert View: 'Channel Management Is A Constant Juggling Act'

'App Store Optimization Is The Highest Priority'

Chief Digital Officer

3822

'App Store Optimization Is The Highest Priority'

Why Airbnb’s Digital Campaigns Are Such A Success

Chief Digital Officer

8143

Why Airbnb’s Digital Campaigns Are Such A Success

Interview: Michael Eisenreich, Global Head Of Content, Creative And Digital Marketing, Bloomberg

Chief Digital Officer

7108

Interview: Michael Eisenreich, Global Head Of Content, Creative And Digital Marketing, Bloomberg

'Social Is The New SEO'

Chief Digital Officer

3451

'Social Is The New SEO'

'We Look At Social As Part Of Our Overall Customer Experience'

4324

'We Look At Social As Part Of Our Overall Customer Experience'

'Consumers Have Shut Off The Traditional World Of Marketing'

Chief Digital Officer

3080

'Consumers Have Shut Off The Traditional World Of Marketing'

'We Swim In Data Here Day In And Day Out'

Chief Digital Officer

2663

'We Swim In Data Here Day In And Day Out'

"Our Product Is Content, So, In Essence, Everything We Do Is Content Marketing"

Chief Digital Officer

3564

"Our Product Is Content, So, In Essence, Everything We Do Is Content Marketing"

Digital Marketing Top Trends In 2017

9774

Digital Marketing Top Trends In 2017

Brand Strategy In The Digital Age

Chief Digital Officer

4652

Brand Strategy In The Digital Age

Mobile Advertising Still Has A Long Way To Go

Chief Digital Officer

6391

Mobile Advertising Still Has A Long Way To Go

Reddit VP Discusses The Challenges And Opportunities Facing Digital Publishing

Chief Digital Officer

4549

Reddit VP Discusses The Challenges And Opportunities Facing Digital Publishing

Can Snapchat Succeed Where Google Failed?

3180

Can Snapchat Succeed Where Google Failed?

Industry Insight: Stacy Treco, VP, Director of Digital Strategy at Pearson Education

Chief Digital Officer

4261

Industry Insight: Stacy Treco, VP, Director of Digital Strategy at Pearson Education

The Viability Of Sponsored Content

Digital Publishing

3810

The Viability Of Sponsored Content

'A Consumer In B2C Or A Buyer In B2B Is Not Stupid'

Chief Digital Officer

3814

'A Consumer In B2C Or A Buyer In B2B Is Not Stupid'

Chinese Selfie App Meitu Targets $1 Billion IPO

Chief Digital Officer

2743

Chinese Selfie App Meitu Targets $1 Billion IPO

The 5 Attributes That Define A Great CMO

Chief Digital Officer

3870

The 5 Attributes That Define A Great CMO

'Consumers Don’t Want To Be Sold To, Brands Need To Earn Their Engagement'

Chief Digital Officer

3061

'Consumers Don’t Want To Be Sold To, Brands Need To Earn Their Engagement'

'Good Marketing Technology Platforms Should Simplify The Complex'

Chief Digital Officer

2833

'Good Marketing Technology Platforms Should Simplify The Complex'

Why London Is Appointing A CDO

Chief Digital Officer

3052

Why London Is Appointing A CDO

Why Exactly Is Microsoft Spending $26bn On LinkedIn?

3216

Why Exactly Is Microsoft Spending $26bn On LinkedIn?

Australian Companies Bracing For A Technological Revolution

Chief Digital Officer

3364

Australian Companies Bracing For A Technological Revolution

7 Highlights From The Chief Marketing Officer Summit, Seattle

2776

7 Highlights From The Chief Marketing Officer Summit, Seattle

Key Take-Aways From The Chief Digital Officer Forum

Chief Digital Officer

3656

Key Take-Aways From The Chief Digital Officer Forum

Facebook And Snapchat: It’s Complicated

Chief Digital Officer

3249

Facebook And Snapchat: It’s Complicated

The Digital Wave Sweeping Australia

3213

The Digital Wave Sweeping Australia

How Is Formula E Succeeding In Digital?

3283

How Is Formula E Succeeding In Digital?

What Does The Year Ahead Hold For Digital Marketing At Country Outfitter?

Chief Digital Officer

4391

What Does The Year Ahead Hold For Digital Marketing At Country Outfitter?

How Does Compass Group Utilize Digital Marketing?

Chief Digital Officer

4602

How Does Compass Group Utilize Digital Marketing?

Ignore Search Marketing At Your Peril

Chief Technology Officer

2921

Ignore Search Marketing At Your Peril

Should Marketers Stop Gender Specific Marketing?

Women In Enterprise

7740

Should Marketers Stop Gender Specific Marketing?

How Can Marketers Ensure Brand Loyalty In The Digital Age?

6900

How Can Marketers Ensure Brand Loyalty In The Digital Age?

Getting Your Digital Advertising Right in 2016

Chief Digital Officer

3945

Getting Your Digital Advertising Right in 2016

Data And The Marketer

6986

Data And The Marketer

Why Marketers Need An Omni-Channel Strategy

4007

Why Marketers Need An Omni-Channel Strategy

The Biggest Threats To Digital Publishing

Digital Publishing

4098

The Biggest Threats To Digital Publishing

A Look Behind The Paywall

3104

A Look Behind The Paywall

Is The Digital Led Sharing-Economy Now All About Squeezing The Little Man?

4980

Is The Digital Led Sharing-Economy Now All About Squeezing The Little Man?

The Rise of Social Media Sites as News Outlets

3588

The Rise of Social Media Sites as News Outlets

Is Ad-Tech Over In Digital Publishing?

Chief Technology Officer

2691

Is Ad-Tech Over In Digital Publishing?

B2B E-Commerce To Hit Over A Trillion By 2020

7221

B2B E-Commerce To Hit Over A Trillion By 2020

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