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Jonathan Salem Baskin


Arcadia Communications Lab

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I research, write about innovation and privacy via my books (7 and counting) and articles (contributor to Forbes & former essayist for Advertising Age), and work on it with clients as president of Arcadia Communications Lab. I have 30+ years of professional experience working at big ad/PR agencies and at major brands, and I'm a Senior Fellow Emeritus at the Smithsonian's National Museum of American History.