Workforce analytics to recruit Gen Z

How workforce analytics can help companies in recruiting Generation Z


As millennials climb up the ladder and make space for Generation Z, companies have begun to realize the importance of attracting the right talent through the right tactics. Using a talent heat map is one way to figure out the current status of companies in terms of retaining millennials and where the company is needed to be in order to recruit the best of the Generation Z. Here’s how workforce analytics can help companies prepare to recruit Generation Z:

Offer perks related to careers

Unlike the millennials, Gen Z have a completely different viewpoint, changing their needs and requirements from their employers significantly different from what the millennials were provided with. More focused on their careers with a strong driving force that pulls them further up the ladder to the path of success, Gen Z is more interested in perks that are associated with their careers. Where a gaming zone and a lounge were considered major perks by the millennials. The new generation of employers invests more of their interest in attending expos and other events hosted by companies in their field that allow them the exposure needed and the chance to compete on a higher level. Workforce analytics helps companies in deciding the factors that could be attractive perks to lure in the Gen Z.

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Open lines of communication with seniors

Technology has become a common phenomenon today, giving Gen Z everything they need, from the latest gadgets to fast internet. They, however, certainly find it easier to communicate with others better than the millennials. Hierarchy is also seen differently by both the millennials and Gen Z, where the new generation of employers seek a more open communication with their seniors. The approachability of managers and those at the top of the ladder are factors that are more important to Gen Z compared to the ones before. Where employers were expected to work without questioning earlier in most fields of employment, the recent generation of employers are more curious with the desire to unravel what they do not understand with the support of the ones above them.


With millennials popularizing the culture of working from home rather than from a designated workplace, Gen Z have found it easier to adapt to the culture of working from remote places rather than a job at a desk in a set location every single day. With each passing year, this culture will certainly become a norm that is readily accepted. Along with a flexibility in a work environment, Gen Z are also looking for flexibility in work timings. Where a nine to five job is quite a norm in most industries, Gen Z seem to find comfort in having their own space and time to work in, considering how the productivity of each differs.

While this is the beginning of Gen Z venturing into the corporate field, companies will certainly need to find better ways in which to adapt to their needs by the time they emerge as the next full-time workforce.

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