Big data, along with terms like cloud computing and the Internet of Things, are huge buzzwords in today’s tech and business circles. Big IT may be the next one.
Through the use of these new technologies, IT professionals may become more of a leading force for growing businesses, optimizing performance and much more. Here’s how.
What Is Big IT?
All these new trends, which are poised to change nearly every industry, naturally relate to information technology. They involve the collection of huge amounts of information, organizing it and figuring out how to use it. This is no easy task, but it’s one IT professionals are ideally equipped to handle.
Big IT basically refers to the intersection of big data and information technology — a matchup that could truly do wonders for businesses in a wide variety of industries.
Unfortunately, because big data is such a new area, many IT staff lack the skills and tools to really get the most out of it. Such large amounts of information have the potential to do a lot for a business, but only when used properly.
Why Does Big IT Matter?
Big data can benefit all sorts of organizations — from huge tech firms to small businesses to government agencies. Even individuals can gain some advantages because of all this collected data.
Businesses today know a lot about their customers thanks to the Internet, social media and big data. They use this information to grow their customer base and go for closing sales at the right times. Based on what websites you visit, what you post about on social media and what you’ve bought in the past, marketers know about your interests and your spending habits.
Companies can also use data to improve their own operations. Data collected from warehouse machinery details how efficiently that equipment performed. Some businesses are also using to monitor employee performance and health, and even attempting to determine why certain people are good CEOs and others aren’t.
Smart home gadgets, such as smart thermostats and refrigerators, use big data to save consumers money by using energy more efficiently.
All of this data would go to waste, though, without someone to make it into usable information. The data needs to be sifted through and analyzed. Finding patterns in the data can lead to the discovery of inefficiencies of other areas where improvement is possible. IT professionals have the opportunity to step in and leverage all of this information to improve their companies immensely.
How Can You Use Big Data?
Losing sight of how IT projects affect the business as a whole is one reason businesses are unsuccessful at implementing a service catalog project 80% of the time. This will become an even more prominent issue as big data becomes more common.
IT professionals will often need to do the bulk of the work related to the data, but these projects will have impacts that reach far beyond a company’s IT staff.
In order to use big data more efficiently, businesses will have to clean that data up. IT staff can do this, but it will help the process if other departments participate in this as well. By installing apps that clean up records, and training employees how to use them, IT professionals can get everyone involved.
Once the information is cleaned up, it must be stored in an easy-to-access location. Then, it must be translated into a format that’s easier to understand and use. Finally, after all this is completed, the data can be analyzed. Staff should look for patterns and useful information in the data, and then must use those insights to create some sort of value for the company.
Big data certainly has the potential to help businesses grow and perform better, but first, companies need to collect that information and unlock its potential. This is no easy task. IT professionals, though, are the ideal people for the job. More training and more effective tools may be required, but big IT will most likely make some big changes in the business world in the near future.