Manthan to integrate end-to-end business analytics using AI

Manthan partners with Alshaya to improve business operation, growth and innovation utilizing AI and machine learning technology


Artificial intelligence (AI) and analytics solutions provider Manthan has announced a partnership with retail franchise operator Alshaya to provide company-wide analytics enabling end-to-end analytics coverage, powered by AI.

Of the partnership, Manthan said that its AI-driven analytics will aim to support Alshaya's business operations in its food and non-food divisions, via all formats and areas to improve operational efficiency and offer data-driven decisions.

"With decades of experience and depth of expertise, Manthan will enable Alshaya to streamline its current businesses by building an enterprise data lake from numerous data sources including POS, backend systems and applications, customer engagement platforms, logistics, finance and HR systems, to act as the analytics hub," Manthan stated.

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Alshaya currently works with brands such as Starbucks, H&M, Mothercare, Debenhams, American Eagle Outfitters and P.F. Chang's. Additionally, the company stated that it operates over 4,000 stores across diverse customer sectors and can be found in markets across the Middle East and North Africa, Russia, Turkey and Europe.

Alshaya's CIO, Steve Marston, said: "We are delighted to partner with Manthan to support our AI and analytics goals for our rapidly growing business. Given the scale, volume and complexity of our operations, we wanted a best-in-class analytics partner who understands retail and could provide us with a comprehensive solution across formats and channels.

"Manthan's intuitive packaged AI and analytics solutions cover every role and format in retail, affording quicker and easier adoption," he added.

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